『ROPPONGI HILLS Summer Sale 2011』の広告に「Melting Rainbows」シリーズが起用されました。六本木ヒルズではこれまでにも村上隆氏や草間弥生氏、ダミアン・ハースト氏などの作品を起用した広告展開が行われてきましたが、今回「Melting Rainbows」シリーズが六本木ヒルズを中心に六本木駅や恵比寿駅、地下鉄の中吊りなどに展開されました。
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ROPPONGI HILLS Summer Sale 2011
Art Direction & Design by Ken OKAMURO (HAKUHODO)
Tokyo Metro EBISU Station
Ad in Subway: Ginza-Line, Marunouchi-Line, Tokyu-Line, Ooedo-Line
ROPPONGI Station: Station Pillar
ROPPONGI HILLS: Monitor, Subway Concourse 7m、Metro Hat B1F, West Walk 2F, Hillside Pillar, Shop Poster, POP
My photography series “Melting Rainbow” is now in advertising campaign for ROPPONGI HILLS Summer Sale 2011. This campaign has collaborated with other major contemporary artists before including Takashi Murakami, Yayoi Kusama and Damien Hirst. The posters and billboards can be seen in many places around Roppongi Hills such as Roppongi station, Ebisu station and also posters in Tokyo Metro. I hope you will enjoy it.